For high-end studios, gyms and sports clubs
Bring your community
to the edge of the world.
Two ways in: a departure that belongs to you alone, or seats on ours. Both fully handled.
Yoga, Pilates, Lagree, strength, running, cycling, surf, trekking, padel and tennis. Studios and clubs, and independent coaches with a client list rather than a building.
What you are actually joining
The commercial terms are further down the page. They matter less than these four things.
It is a protocol, not a holiday
Movement twice a day, structured recovery, food that comes from the cooperatives we buy it from, and eight days without the thing that fragments attention. Your members come back changed rather than rested. That is what makes them renew, and renewal is what a studio actually sells.
Your community meets itself
People train in the same room for two years and never once eat dinner together. One week does what two hundred classes cannot. You are not selling a trip. You are giving a group a shared memory with your name on it.
The money stays in the valley
Rose distillers in Kelâa M'Gouna, argan cooperatives above Taghazout, Amazigh herbalists, state-certified mountain guides, village guesthouses. Your members eat what the cooperative grew and buy from the women who pressed it. Nobody has to take our word for it, they watch it happen.
It compounds
The first year is a trip. The third is a fixture your members plan their year around, and a reason to stay a member through the winter. That is a longer horizon than a sponsorship, and it is why we would rather have four partners for ten years than forty for one.
What kind of room this works for
The hero line lists disciplines quickly. This is the longer answer, because whether a retreat works has less to do with what you teach than with how your members already spend a week off.
Yoga, breathwork and meditation
The most obvious fit and the most crowded market, which is why the ground matters more than the practice. Anyone can rent a riad. Very few can put your teacher in the deep Sahara with a licensed operator behind it.
Pilates, reformer, Lagree and barre
Your constraint is equipment and it disappears for a week. Mat work at altitude, on a terrace over the Atlantic, or on the sand at first light is not a downgrade from a reformer. It is the thing your members cannot get at home.
Strength, CrossFit and functional training
You have the fittest and most competitive community of anyone on this page, and the hardest one to impress with a spa. What impresses them is terrain: dunes, a pass at 2,700 metres, and a day that ends because the light went.
Boxing, martial arts and combat sports
Combat gyms have the strongest internal culture of any fitness business and almost never travel together. A week is the only thing that turns a room of people who spar into a group of people who know each other.
Running, cycling and triathlon clubs
Your members already travel for races and already pay for it. A training week in the Atlas, or on the coast road out of Taghazout, is the same budget spent on something they will talk about longer than a finish time.
Tennis, padel and racquet clubs
A club has what a studio does not: members who plan a year in advance and a season with a natural gap in it. We build weeks around courts and around everything that is not the court.
Surf, climbing and trekking
You already run trips, which makes you the hardest audience here: you know what goes wrong. That is the conversation we want. Permits, guides, water in the deep desert and an evacuation plan are the part we do best.
Dance and movement studios
The least served category in retreat travel and one of the easiest to build for, because a dance community is already used to intensity, to performing together, and to a room that becomes a group.
The camp, as featured in
- Condé Nast Traveler
- The Telegraph
- Harper's Bazaar
- L'Officiel
- TelQuel
- Shoelifer
- Mr. Tripper
- L'Escale Voyage
- The Scape Artists
- Explore Africa
What your club fills
We do not need one partner. We need the right one per discipline.
There are 568 seats to fill across the calendar, and they are not interchangeable. A surf club fills weeks a yoga studio never could, and the other way round. Here is what each kind of club is actually looking at.
Surf & kitesurf clubs
Taghazout, Essaouira, Dakhla. Atlantic swell, IKO-certified coaching, and a lagoon that teaches beginners faster than anywhere on earth.
- Departures
- 8
- Seats open
- 98
- When
- Jan · May · Jun · Nov
Trekking & hiking clubs
Toubkal, the M'Goun, the volcanic Saghro, the saffron plateaus of Sirwa. State-certified mountain guides, mule support, altitude that has to be earned.
- Departures
- 7
- Seats open
- 88
- When
- Jan · Feb · Mar · May · Jun · Oct · Nov
Cycling & MTB clubs
Tizi n'Tichka at 2,260 m, the Dadès gorge, then gravel south until the road ends. Support vehicle and mechanic on every stage.
- Departures
- 1
- Seats open
- 14
- When
- Apr
Photography clubs
Chefchaouen, Essaouira, Erg Chigaga. Phone-free, cameras only, one guided shoot each morning and a review every evening.
- Departures
- 1
- Seats open
- 20
- When
- Mar
Astronomy & astrophotography clubs
Erg Chigaga sits sixty kilometres from the last paved road with no light within a thousand. Telescopes on site, the Milky Way visible to the naked eye.
- Departures
- 6
- Seats open
- 78
- When
- Mar · Apr · Oct · Nov
Padel, tennis & pickleball clubs
Padel, tennis and pickleball. Courts in Marrakech and Essaouira, and the recovery protocol racquet players never get at home: daily cold plunge, mobility work, hammam. Eighty seats across four departures, enough to travel as a club rather than as eight members who happen to share a flight.
- Departures
- 6
- Seats open
- 120
- When
- Mar · Apr · Jun · Oct · Nov
Yoga, pilates & fitness studios
The full-length retreats: movement twice a day, structured recovery, food from cooperatives, and landscapes that do the work for you.
- Departures
- 12
- Seats open
- 150
- When
- Jan · Feb · Mar · Apr · May · Sep · Oct · Nov
What it actually looks like, in numbers
Most partnership pages ask you to book a call before telling you anything. Here is the catalogue as it stands today, so you can work out your own numbers first. Every figure is read from the live calendar and changes when the calendar does.
- 33
- retreats across Morocco
- 49
- dated departures, already published
- 32
- destinations across Morocco
- 8–20
- guests per departure, depending on format
- 15
- four-night formats, for a first trip
- 10
- twenty-guest departures, where the organiser's seat applies
The soonest dates a group could join
23 – 30 November 2026
Tamraght · Sahara
8 seats left
16 – 23 January 2027
Jebel Saghro & N'Kob, Anti-Atlas
14 seats left
19 – 27 January 2027
Taghazout, Atlantic Coast
12 seats left
21 – 29 January 2027
Essaouira, Atlantic
12 seats left
For a dedicated departure we open a date that appears on none of these lists. Tell us the window that suits your season and we build around it.
Two ways to work together
They are not two versions of the same deal. Choose by how much of the week you want to control.
Formula 1
A dedicated departure, off calendar
We open a date that is published nowhere, for your community alone. You set your own selling price and we invoice you a net rate. Nobody else is on that departure, and no public price sits next to yours.
- Your community only, from the first guest to the last
- You set the retail price, we invoice a net rate
- Category exclusivity: one studio per retreat, per destination, per season. Your retreat stays yours.
- Your name and your aesthetic on the programme, the briefing pack and the week itself
- No fixed minimum. It depends on the format, so we discuss it.
Formula 2
Seats on a published departure
You send members to a date already on our calendar. They pay the public price, exactly what any visitor pays, and you earn a commission on everyone you bring. Other studios may be on the same departure, deliberately.
- Everyone pays the same published price. Nobody is ever undercut.
- A commission on everyone you bring, whatever the number
- No exclusivity and no risk: you commit to nothing
- Start with two or three members. There is no floor.
- Several studios, several countries, one departure. Usually the better week.
One rule sits behind both: a guest of yours must never find a lower price than the one you gave them. That is why exclusivity belongs to Formula 1, where you alone set the price, and why Formula 2 runs at the public price for everyone.
What you get, and what it costs you
Nothing to pay upfront, no minimum purchase, no unsold seats to carry. You bring the people who already trust you, and you give them a week they could not have booked themselves. We handle everything else.
One rate, flat
A commission on every booking that comes from your community. No ladder to climb, no threshold to reach, no negotiation in the first email or the fifth. We would rather pay a rate you can predict than one you have to argue for, and we give you the number in the first conversation.
The brands you already work with
Most studios have partners: activewear, nutrition, equipment, recovery. Tell us who yours are and we approach them ourselves to be present on the retreat. Their budget pays for the filming, the relationship stays yours, and your members see the brands they already know somewhere they have never been.
The organiser's seat
On our twenty-guest formats your coach travels free from eight paying members of your community. On the smaller formats we will tell you plainly that it does not add up, rather than promise it and claw it back elsewhere.
And presence, which is worth more than the commission
A studio cannot produce images in the Erg Chigaga or on the Toubkal on its own. We can, and we hand them over. The commission stays flat whatever you bring. What grows with the group is how far inside the week you sit.
- Your name and logo on the retreat page, for the whole season
- Your coach or founder presented on the page and in everything we film on site
- Photography and video from the week, yours to use, with no time limit
- From eight guests: your coach's seat is free and they lead part of the programme
- From seven: a segment of the week is built around your method, and we approach your brand partners
- From twelve: the departure is presented as yours, and you get first refusal on next season's dates
The practical side
Three things partners always ask before the second call. Here they are, before you have to ask.
You pay in instalments, across six months
Moroccan card processing is a poor fit for group payments, so we work by bank transfer, spread over six monthly instalments. Your members pay you on your own schedule, you pay us on ours, and nobody has to advance a year of cash flow to hold a date eight months out.
You carry nothing
You never handle the money. Your people book with us and pay us directly, so there is no deposit to advance, no float to cover and no refund to process out of your own account. If a week does not fill, you have lost time rather than capital. This matters most to an independent coach, who has a client list but not a treasury.
If you charge a fee, we pay it
Established coaches are often the reason people come rather than the person who introduces them, and they are paid accordingly everywhere else. We do the same, on one condition: the retreat is promoted properly to your community, with dates agreed in advance and the announcements actually made. A fee buys us your audience's attention, not just your presence on site. It is an exchange, and we write it down.
A deposit that takes the date off the market
On a dedicated departure we hold the camp, the guides and the vehicles for you, and turn other groups away for that week. The first instalment is a non-refundable deposit. It is the standard across the industry, and it is the reason we can commit the date to you rather than to whoever confirms first.
We are the licensed operator, not just the ground handler
Selling a trip to Morocco requires a licence issued by the Moroccan Ministry of Tourism under law 11-16. A studio, a gym or a club cannot legally organise and sell this itself, wherever it is based. Working with us is not only how the week gets built. It is how it gets sold lawfully.
What filling a departure actually takes
This is the question every studio owner asks second, and leaving it unanswered is why most partnership pages never get an enquiry.
Your room is bigger than your list
A studio converts a small fraction of a large room, which sounds worse than it is. A hundred and fifty active members contains twelve travellers. The number that matters is not how many people attend your classes. It is how many of them already go somewhere in February.
The twelve are not who you expect
Rarely your strongest athletes. It is the members who stayed through a winter, who bring a friend to class, who ask what you did on holiday. You already know their names, which means this starts as a list of people rather than a marketing problem.
You build nothing
We give you a private page for your group, the day-by-day schedule, the images and written answers to the questions your members will ask. You send a link. Nothing to design, nothing to write, nothing to check with a lawyer.
Six weeks of conversations, ten months out
Studios that fill a departure do it across about six weeks of ordinary conversations at the desk, not in a launch. And they start early: the camps and guides we use are held eight to ten months ahead, so the conversation begins roughly a year before anyone flies.
The ground is the whole advantage
We find the places ourselves
Nobody sends us a catalogue. We drive the pistes, sleep in the camps, walk the trails and eat at the tables long before any of it reaches a programme. Most of what we use was never listed anywhere, which is exactly why your community cannot assemble this week on its own.
The part nobody sees
Permits, licensed mountain guides, 4×4s, water in the deep desert, a kitchen at 2,700 metres, an evacuation plan two hours from the nearest road. Twenty-one percent of tour operators say their hardest problem is finding a local partner they can trust. That is the problem we exist to solve.
Category exclusivity
On a dedicated departure: one studio per retreat, per destination, per season. Your retreat stays yours, and no competitor of yours is sold the same week.
How it works
Apply
Submit an enquiry with your studio profile and community size.
Co-brand
We build the retreat programme together: your expertise, our setting.
Arrive
Show up. We handle the rest.
Sport, wellness, longevity, recovery
We build the week around what your group already does.
Every week starts from the discipline the group brings. You bring the people and the practice; we build the wellness, the recovery and the whole ground around it. Groups of eight to twenty, one group at a time, nothing shared with anybody else.
Golf
- The group brings
- A club, a society or a group of members who play together and want a week that is not only golf.
- We build around it
- Yoga to keep shoulders and hips moving between rounds, massage and hammam at the end of the day, and food that does not undo the morning.
- Where
- Around Marrakech, and on the coast at Agadir, with the Atlas an hour away for the days nobody plays.
Tennis and padel
- The group brings
- Club members who already travel for tournaments and already pay for it themselves.
- We build around it
- Yoga for the shoulder and the back, deep-tissue work and hammam, and a court schedule built around the heat rather than against it.
- Where
- Marrakech and the Atlantic coast.
See a week like this→
Surf
- The group brings
- A school, a studio or a group that surfs together, from first waves to confident.
- We build around it
- Pilates and mobility on the days the sea is flat, cold water and structured recovery on the days it is not.
- Where
- Taghazout and Essaouira, from September to April.
See a week like this→
Kitesurf
- The group brings
- Riders who want wind they can count on and a week that is not only riding.
- We build around it
- Breathwork, mobility, long sleep, and evenings that make the early starts possible.
- Where
- Dakhla, between desert and ocean; Essaouira in the windy months.
See a week like this→
Road and mountain bike
- The group brings
- A club used to riding together, with its own pace groups and its own season.
- We build around it
- Massage every evening, hammam, and a rest day that is genuinely a rest day.
- Where
- The High Atlas passes, the Anti-Atlas in winter, and the piste down to the desert.
See a week like this→
Fitness, strength and hybrid
- The group brings
- A gym, a box or a hybrid community with a competitive season and a taste for hard weeks.
- We build around it
- Structured recovery: cold water, hammam, sleep, mobility, and one day that asks nothing at all.
- Where
- Marrakech and the Atlas, with the dunes for the last two days.
See a week like this→
Sound, breath and meditation
- The group brings
- A practitioner and the people who follow their practice.
- We build around it
- Silence a city cannot give, a sky with no light in it, and hammam and bodywork between sessions.
- Where
- Erg Chigaga, sixty kilometres of piste past the last tarmac, with no other group on it.
Yoga and pilates teachers
- The group brings
- Your own students, or a training cohort that needs contact hours.
- We build around it
- Rooftops and terraces to practise on, a room that works six hours a day, and food, sleep and recovery handled.
- Where
- Marrakech, Essaouira, and the desert for the last nights.
See a week like this→
Companies
- The group brings
- A team, a leadership group, or a season of successive cohorts.
- We build around it
- The working session in the morning, terrain in the afternoon, and sleep, food and recovery treated as the point rather than the decoration.
- Where
- Casablanca, Rabat, Marrakech, Tangier, and the Sahara to end.
See a week like this→
Your combination is not on this list? Then the list is incomplete, not the week. Tell us what your group does and we will write the week around it.
These weeks are private from the first transfer to the last night: exclusive use of the places, one group at a time, partners chosen discipline by discipline, and a proposal written for your group rather than a seat sold from a catalogue. We give the figure in the first exchange.
What partners ask first
- What does it cost us to run a retreat with you?
- Nothing upfront. There is no minimum purchase, no seat allocation to pay for, and no unsold inventory to carry. On a dedicated departure a deposit holds the camp, the guides and the vehicles, and it is set against the final balance rather than added to it.
- How many people do we need to bring?
- On a published departure, one. You can send a single member and still be credited for them. A dedicated off-calendar departure needs enough people to make the week work, which depends on the format: our groups run from eight to twenty guests.
- Do we need a licence to sell a trip to Morocco?
- We hold it. Selling travel in Morocco requires a licence issued by the Ministry of Tourism, and we operate under ours. You bring your community and lead the training. The regulatory side, the insurance and the ground operation sit with us.
- Who is this for?
- Yoga, Pilates, Lagree, strength and conditioning, running, cycling, surf and trekking studios. Padel, tennis and racquet clubs. Independent coaches with a following, and wellness or aesthetic clinics whose clients already travel to spend. If your members trust you enough to follow you somewhere, it works.
- Do we need to be a studio, or does an independent coach qualify?
- A coach qualifies, and often works better. You decide alone where a studio needs a committee, your clients follow you personally rather than the address, and you already know which twelve of them would come. You do not need premises, a company, or a following in the thousands. You need a group who trust you and a week they could not organise for themselves.
- We run teacher trainings, not week-long retreats. Does that work?
- Yes, and it is a different conversation. A three-week training needs a base rather than a route: somewhere your students sleep in the same bed for twenty-one nights, with a room that holds a circle, food that repeats without becoming dull, and reliable internet for the theory hours. We have that in Marrakech and in the High Atlas. What we would not do is put a full training in the desert camp, where the isolation that makes a seven-night retreat extraordinary becomes hard work by week three. The version that does work is a training at a base with three or four nights in the Sahara inside it, which is usually the part students talk about afterwards.
- I normally get paid to lead a retreat. Does that work here?
- Yes, and it is a different arrangement rather than an exception. When you are the reason people come, you are paid a fee, and in return the retreat is promoted to your community on dates agreed in advance. We write both halves down. What does not work is a fee with no promotion: the week then costs us the fee and brings nobody, and we would rather say so now than discover it in month three.
- When can we go?
- The desert runs late September to early June: July and August are too hot in the Sahara for the camp to open. The Atlantic does not close, and Taghazout, Essaouira and Oualidia are at their best in summer, so those weeks exist on request. Book eight to ten months out: our best camps and guides are held by other groups earlier than most people expect.
- We already run our own retreats. Why work with you?
- Because the part that goes wrong is never the programme, it is the ground. Permits, licensed mountain guides, 4x4s, water in the deep desert, a kitchen at 2,700 metres, and a plan for the day someone gets ill four hours from a road. We own the camp in the Erg Chigaga and we drive the routes ourselves. You keep the teaching and the relationship with your members.
From the Journal
12 min read
How to Run a Retreat for Your Studio: The Guide Nobody Writes
Most studio retreats fail on the ground, not on the programme. What it really costs, how many people you need, when to book, and the paperwork nobody mentions until it is too late.
9 min read
How to Price a Retreat You Are Not Operating Yourself
You get a net rate per person and decide what your community pays on top. Here is what sits inside that figure, what stays outside it, and how to protect your margin.
8 min read
The Contracts Behind a Studio Retreat: What to Sign and What to Refuse
Five clauses decide whether a studio retreat contract protects you or exposes you: cancellation, minimum numbers, payment timing, exclusivity and image rights. How to read a proposal properly.
Beyond producing events
Running events in other people's places for years teaches you what those places get wrong. Three lines of work follow from that: advising the people who build wellness places in Morocco, operating the wellness side of their assets, and giving investors an independent reading of it.
Consulting
Wellness and hospitality consulting
Feasibility, positioning, programme design, recruitment, opening. Then the mandate to run it, when that is what the project needs.
Consulting→
Wellness real estate
The wellness side of a development
For developers, owners and residence programmes: the club, the spa, the recovery floor. Designed, branded and operated.
Wellness real estate→
Investment advisory
Wellness investment in Morocco
For owners, developers, family offices and operators: an independent reading of the wellness side of a project, then the concept, the operator and the partners.
Investment advisory→
Market entry
Opening in Morocco
For wellness and hospitality brands: market, sites, partners, permits contacts, architects, works follow-up and opening, or one flagship event.
Market entry→
Ready to bring your community here?
Submit your enquiry →Independent retreat leader without a studio? Host your retreat in Morocco→
Planning a sports club trip? Read the Morocco training camp guide or browse the full calendar of retreats your community can join.